Transcript
Before you can integrate a project into something complete, you need to know all your stakeholders.
A stakeholder is someone who can impact or can be impacted by your project. It is someone who can gain or lose because of your work. And I’m not talking only about money. Anything that a person perceives as valuable. Power, authority, control, role or position, possibilities, promotion, status quo, less work or responsibilities. This list has no end.
If you think that your key stakeholders are limited to only sponsor, customer, project team and several superiors you need to report to, you are heading into a disaster. The list is usually bigger.
You see, you can impact stakeholders not only by the final result of your project but also by the execution.
You can add a lot of work for a department. You may take away valuable resources from other projects. You do remember. Projects are not equally important. Also, you can simply push someone out of a comfort zone by doing your best. And for sure there will be conflicts.
So, take a wider look. Everyone who is interacting with your project is a stakeholder.
Should you try to manage them all? Definitely, no. But you must identify and analyse them.
And here is another tip. Never generalise your project team. Each team member is a separate stakeholder. Each of them has a powerful impact on and from the project. OK, see you in the next episode.
The post [Video] IPM#3: Why do You Really Need to Know All Stakeholders? appeared first on PM Basics.